WHY PARTNER WITH US?
OSAAT is more than a run club — it's a movement built on showing up, every week, for free.
REAL REACH
300+ runners in-person every Tuesday night, plus 7.3K+ followers across Instagram and Strava. Organic, weekly exposure with a highly active running demographic.
AUTHENTIC ALIGNMENT
We team up with brands our community would genuinely use. No intrusive ads — your brand is integrated into the session experience naturally.
COMMUNITY TRUST
OSAAT members are engaged and loyal. When the club partners with a brand, runners appreciate the direct product access and exclusive crew offers.
FEATURED EVENTS
Major club milestones, race weekend activations, and brand collaborations executed with leading partners.
MELBOURNE MARATHON FESTIVAL 2026
The biggest weekend on Melbourne's running calendar. 4 days across race weekend: Friday night HOKA Pitstop Shakeout (wear-testing, live DJ, food & customisation), Saturday morning lululemon × Coffee Supreme Shakeout (4–5km run, custom tops, pastries & coffee), our thunderous cheer zone opposite NGV cheering 170+ racers, and an epic post-race celebration at Good Nature Hotel.
OSAAT TRACK NIGHT: 3-YEAR ANNIVERSARY
Our biggest community Track Night under the lights, featuring live DJ sets, co-branded apparel release, and an end-of-season track celebration.
2XU DESTINATION 3000
No set route, no set rules. A $3,000 cash prize purse street team race through Melbourne's inner city, showcasing 2XU compression gear.
QK RUNNING: PACER KIT LAUNCH
Special collaboration kitting out our session pacers with QK Running's ultra-breathable Deep Purple MasterWick Race Singlets and Elastic Monster Max Pocket Short Tights on course across weekly sessions.
COLLABORATION ARCHIVE
Brands that have activated with the OSAAT Melbourne running community.
QK Running
Official OSAAT pacer singlets collaboration engineered with QK's ultra-lightweight mesh tops and high-performance Pocket Max tights for all session pacers.
View Collab Post→HY-FORM
Electrolytes + Creatine takeover at Tuesday intervals with free 2-in-1 daily hydration sachets (5g creatine, 500mg sodium, zero sugar) for all runners.
View Collab Post→SUPERnatural⁺
Rapid hydration takeover at Tuesday intervals with free high-performance electrolyte sachets (1,000mg sodium, zero sugar) for all runners.
View Collab Post→PUMA
Bringing the Nitro running range to our track nights. Shoe testing the Deviate Nitro 4, Deviate Nitro Elite 4 and Velocity Nitro 4.
View Collab Post→HOKA
Bringing the HOKA running range to our track nights. Shoe testing the new Cielo x1 3.0, Rocket X 3 and Mach X 3Plus shoes!
View Collab Post→WHO RUNS WITH OSAAT
Based on weekly session attendance and active community participation in Melbourne.
- 18–45 year old active Melburnians
- Performance & lifestyle focused runners
- Regular purchasers of footwear, apparel & recovery
- High social media engagement — sharing runs & gear
- Community-loyal — strong word-of-mouth engagement
- Free to join = broad, accessible demographic
CURRENT PARTNERS
Brands we've built real relationships with. Use these codes at checkout.
LET'S TALK
REACH MELBOURNE'S MOST ACTIVE RUNNING COMMUNITY
Drop us an email outlining your brand, what you'd like to offer the OSAAT community, and how you think we could work together. We'll get back to you within a few days.
osaat.running@gmail.com →Please include your brand name and a brief overview in your email subject line.